The Top Tools & Technologies for Your Real Estate Business in 2023-2024

Our fast-evolving world changes thanks to technology. Non-stop. It can be challenging to keep up with that pace, regardless of the industry you focus on. Ours is Real Estate, which is a dynamic niche itself.

Oh, how much we wished we had a reliable guide back when we were running our real estate businesses! We know how tricky it can be to be on top of the tools and technologies while managing yours, knowing that these could make things so much easier.

However, now that we’re dedicated to help real estate professionals who are in the position we were before, we have taken the task into our own hands and compiled the top 3 real estate marketing tools that will keep you ahead of the game. Read on!

1. Follow Up Boss: Turn leads Into Closed Deals

A happy client is the backbone of a company. Staying in touch with them and offering superior customer service is the key to success for your business. But for that, you must spend hours on the phone attempting to contact them, making follow-up an exhausting job. What if we told you the first platform in our real estate marketing tools list takes care of that and more for you?

Follow Up Boss is a real estate CRM system that takes care of your leads like no one else. It streamlines all your online leads into one place, guaranteeing contact much faster than having an assistant do it manually. This way, you can turn your leads into appointments, close transactions, and grow your business without wasting time or money. The advantages of the platform don’t end there; it also:

  • Automate your workflow, so you can let the system remind agents of follow-up calls and even dial directly from the board!
  • Streamline your data in one place, keeping the essential metrics easy to view and helping the team make informed decisions.
  • Manage properties on the board, keeping track of closed deals, delegating properties to agents, and visualizing them in maps.

2. Monday.com: Manage Your Listings & Contacts

Managing a real estate business is not easy. It requires a steady workflow, constant communication, and centralized information. Monday.com is the perfect platform for that. This cloud-based system allows users to create their applications and manage their projects. But you may wonder how this software differs from other planning and management platforms.

Well, Monday.com works as a real estate marketing tool. It stores all your contacts, interactions, and listings, so you never have to rely on Post-it notes or phone reminders. But it does much more than that:

  • Automate your workflow, so you can let the system remind agents of follow-up calls and even dial directly from the board!
  • Streamline your data in one place, keeping the essential metrics easy to view and helping the team make informed decisions.
  • Manage properties on the board, keeping track of closed deals, delegating properties to agents, and visualizing them in maps.

3. Asana.com: Improve Teamwork & Marketing Strategies

The final platform in our list of real estate marketing tools is Asana. Like Monday.com, Asana works as a task management software, but its strength is boosting team collaboration. Teams can create projects, assign tasks, set deadlines, and communicate directly within the system.

Moreover, Asana allows agents to manage marketing-related tasks, specifically lead generation. With the system, agents can track every step of the sale process, transfer duties to their team members and visualize upcoming deadlines and events.

Conclusion

Implementing the best platforms will help you reach your desired goals: give your clients a one-of-a-kind experience and sell more properties. All you have to do is choose the right ones and execute the best strategies to get the most out of them. 
We guarantee it, as we use these and many other top real estate marketing tools to assist real estate professionals daily. If you want to know which ones we recommend and how they could be used to your advantage, get a consultation with one of our virtual associates today!

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